There’s A Bike In It: Meredith Wendell

Need a striking idea for your designer lookbook? Make sure there’s a bike in it.

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The creative brains at Meredith Wendell found a sweet road bike that perfectly complemented the Spring-Summer 2013 collection of colorful satchels and belts.

This is a very advanced Bike Pretty maneuver. First of all, the frame matches the blouse, providing a stark white base for the other colors. Next, the aluminum spokes pick up the silver-toned hardware on the handbag. And finally (this is the part that blows my mind) the color-blocked handlebar tape matches the belt and the shoulder strap on the satchel.

Which came first? The bar tape or the collection’s color story? We may never know, but I’m digging how it all works together.

Check out these stand-out pieces from Meredith Wendell. My favorite is the golden duffle (of course).

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Mailbag: 7 Reasons To Love San Francisco

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Hi Melissa,

There have been so many occasions where I have had to explain that bicycle fashion is more than just lycra based uniforms with obnoxious logos.  

What you are doing gives me hope that the image of cycling for women (and men) can be more broad than the aforementioned stereotypical attire.

I have always been drawn to the idea of living in San Francisco but I have no idea what it would be like out there.  Can you give me an idea of what your life is like out there?


Hi Jeremy,

Thank you so much for your sweet note. One of the most rewarding things to come out of this blog is that I feel like I’m now part of a larger community that sees cycling beyond the lycra and logos.

I always have a great time when I’m on my bike and I want to show the world how fun it can be. Hopefully we can inspire more people to ride. Especially people that don’t relate to the road warrior image.

San Francisco is absolutely my favorite city. I’ve lived in a lot of amazing places: Honolulu, Portland, Nashville, New York City, Florence, and Milan. But I grew up in the San Francisco Bay Area. In my mind it’s The City.

To answer your question, here are 7 reasons why I love San Francisco: Continue reading

There’s A Bike In It: Rebecca Minkoff

When I see a gorgeous fashion image like this one, I tend to clap my hands in delight and squeal, “Oooh! There’s a bike in it!”

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This shot is from the latest Rebecca Minkoff DENIM lookbook. All the jeans in the collection are made in power-stretch denim. So it’s a clever choice to style them with a bike. The whole image says wearable, casual chic.

The David Hockney swimming pool blues really pop. You almost want to dive right in.

And mad props to the stylist for keeping the model in heels. I always bike in high heels. There’s no need to switch to flats. Go ahead and bike in your tallest wedges.


Must Read Links

Happy Friday! Even if your office doesn’t observe Summer Fridays, you can still blow off work for the rest of the afternoon with these must read links.

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❒ Park and Cube’s coverage of the London Tweed Run Part 1 and Part 2

❀ A clever and eco-friendly solution for protecting your clothes from heat and humidity gets a test run at Zoe’s Fashion Feed. 

✂ According to Refinery 29, these are the best thrift stores of San Francisco and environs. I must say that I actually agree. Well played Refinery 29, but you still can convince me that baggy, printed trousers are must-haves.

✪ A stolen bike is a major bummer, but if it happens to you, there is hope. Why your social media addiction is just as important as your bike lock. 

✯ Why Are We Ruining Our Best Young Fashion Companies? For once cheap knockoffs fast fashion isn’t to blame.

➽ Everything you wanted to know about start-up funding, but were afraid to ask. How Funding Works – Splitting The Equity Pie With Investors

❍ While I should take credit for single-handedly making bamboo bicycles fashionable, Fashion forecasting company WGSN also reports on the bamboo bicycle trend (unfortunately they profiled the dodgiest manufacturer ever). 

☂ But wait, what the heck is fashion forecasting? Listen to the Planet Money Podcast: Why Pink? and find out about the secret conspiracy behind your favorite t-shirt.

✏ The New York Times Design column explores the fascinating history of “color engineers”. 

♛ This is basically everything that Bike Pretty stands for, in a subversive, third-wave-feminism kind of way. Also, I love the vintage outfit photos. And just imagine, all those ladies were riding fixies!

☞ Because you want to hear what Bill Cunningham has to say about NYC’s bike share program. SPOILER ALERT: He loves it!

For Men: The Bike Suit

Last month I was taking the Eurostar from London to Paris and I happened to flip through the seat-pocket magazine. (Yes, the Chunnel train has its own magazine. And it’s actually pretty awesome.) Case in point: this gorgeous fashion shoot. It’s the right way to do colorful menswear.

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It’s always awesome to see a guy rocking the bike suit. Even better when it’s in technicolor. Here are a few tips on how to get the look right: Continue reading