San Francisco Bike To Work Day

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Today is Bike To Work Day in San Francisco

Sure a lot of people bike to work regularly. But San Francisco’s annual Bike To Work Day is like Bicycle Commuter Prom. Even though it’s the same people you see every other day of the year, it’s a special occasion to celebrate each other.

And let’s face it, most of the techies riding their adorable Public Bikes to work today were giant dorks in high school, so it’s a special time for us them.

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Clare Gordon, Volunteer Organizer Extraordinaire at San Francisco Bicycle Coalition

The other awesome part is the swag. During the morning commute, volunteers line the city’s bike routes. They hand out these adorable musette bags, filled with Continue reading

9 Reasons Why You Should Ride A Red Bike

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doraamoreira Você prefere isso ou aquilo??? Aha

Red has power. It’s the only color that will reach out and grab you by the eyeballs in a way that feels good.

Because it’s the color of ripe strawberries, it symbolizes attraction. Seriously. Try to keep the birds from eating your strawberries. Then you’ll understand why red means rage.

Via Instagram, here are 9 reasons why you should ride a red bike (in no particular order).

9 Reasons Why You Should Ride A Red Bike

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sarita_83 #Amsterdam#cycle#redbike# ❤

1. In Amsterdam, rental bikes are red.
You don’t have to bring your own all the way from the US. These bikes are cheap and comfy. You can usually get a further discount on the rental through the youth hostel.

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elloiseburkett @sophieelsastylist ❤ #sophieisamazing #narrabeen #flowers #redbike #ocean

Continue reading

Shine On: Reflective Hi-Viz Kicks from Cole Haan, for Evenings Out

With the time change last month, my evening commute is now done under the cover of night. If no one can see me while I’m on my bike, there’s no point in looking pretty, is there? So I’ve been trying to step up my hi-viz steez.

Fortunately Cole Haan has expanded their one-year-old Shine On line of perfectly classic reflective shoes.

Oxblood velvet suit, model, nighttime, fedora, safety Continue reading

Bike to Work Uniform for San Francisco’s Constant & Unchanging Slightly Chilly Weather

I’m heading out of the city this weekend and I’m most excited about the chance to bare my shoulders to the warm sun, in PORTLAND of all places.

Here in San Francisco, it’s a nearly constant 63° F year round. Thus I’ve managed to perfect my cycle chic uniform that gets me to work, on a bike and in style.

Gold jacket for extra high visibility, gnome sane?

I like to think that the gold biker cyclist jacket makes me eye-catchingly shiny to motorists, but really it just looks cool. Skinny jeans are not chosen for any ‘hipness’ factor however, they just save me the trouble of rolling up my trousers.

And if you look closely, you’ll note the bamboo bike in the background. This one is by Calfee, but I made my own, with a boot friendly, greaseless carbon belt drive at San Francisco’s Bamboo Bike Studio.